Latest Articles: Adwords

Wednesday, November 29, 17, 18:07:50, 2 Weeks Ago Via Vale In Digital Marketing

The basic gist is, you select to promote your brand based on keywords. A keyword is a word or phrase the user searches for, who then sees your ad. Your ads will only show up for the keywords you pick. Google counts the clicks on your ads and charges you for each click. They also count impressions, which is simply the number that tells you how often your ad has already been shown when the users searched for that keyword. If you divide clicks by impressions, you get the click...

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