Latest Articles Digital Marketing

Wednesday, November 29, 17, 18:07:50, 3 Weeks Ago Via Vale In Digital Marketing

The basic gist is, you select to promote your brand based on keywords. A keyword is a word or phrase the user searches for, who then sees your ad. Your ads will only show up for the keywords you pick. Google counts the clicks on your ads and charges you for each click. They also count impressions, which is simply the number that tells you how often your ad has already been shown when the users searched for that keyword. If you divide clicks by impressions, you get the click...

Wednesday, November 29, 17, 18:15:39, 3 Weeks Ago Via Vale In Digital Marketing

 If it isn’t already a part of your online marketing strategy, it needs to be. But what types of YouTube videos should you be making? The key is to find the place where, what your brand stands for and what your audience cares about intersect. Creating the relevant content is step one, but optimizing it on YouTube is what gets that content seen by those that matter to your brand. Common Video Themes Not sure what type of content will resonate with your audience? Here are some comm...

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